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Why Startups Fail

Thomas Eisenmann
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Steve Durbin, Chief Executive at the ISF is speaking with Harvard Business School Professor Thomas Eisnemann about his new book, Why Startups Fail: A New Roadmap for Entrepreneurial Success. Steve and Prof. Eisenmann look at examples of a few of the case studies included in his book that illustrate why some startups succeed, but most fail. Whether you’re an entrepreneur or not, everyone in business can learn from these failures.

If you’ve got a good problem, a rich opportunity, you don’t want to as an entrepreneur become too emotionally attached to one solution until you’ve thought about whether that’s the right solution